From the timeless tranquillity of the desert to the lively bustle of the souk, Dubai offers a kaleidoscope of attractions for a luxury family holiday. In a single day, you can experience everything from rugged mountains and awe-inspiring sand dunes to sandy beaches and lush green parks, from dusty villages to ultra-modern shopping malls. These contrasts give Dubai its unique flavour and personality. A cosmopolitan society with an international lifestyle, yet with a culture deeply rooted in the traditions of Arabia.
It is hard to believe that just 20 years ago there was nothing but a small fishing village by a creek. Tourism has replaced a once thriving oil industry and Dubai has now emerged as a playground for the jet set.
Dubai is a perfect place to relax in the sunshine. The beaches are lovely and uncrowded and the sea is warm and clean. A vast array of watersports such as diving, windsurfing, water-skiing and sailing make beach days a real treat. Championship golf and desert safari rides over the dunes are great alternatives to the beach. Evening entertainment is offered in the hotels and alcohol is readily available.